An Incredible History — Innovating Future Success

When Mr. Louis G. Piancone opened his traditional Italian delicatessen in Bradley Beach. N.J., in 1955, he couldn’t have imaged what the future would hold. Nearly seven decades later, Mr. P is the inspiration for the most celebrated name in pizza and Italian food, from coast-to-coast.

Driven by the motto of “Quality and Service,” the Roma mission is to support local restaurants in every way possible. Of course, that includes industry-leading flour, dough, custom cheese, tomatoes, toppings and all of the things that make pizza pop. But, that’s just the beginning: Roma can offer ornate pastas, labor-saving sauces, epic mozzarella sticks, decadent desserts, environmentally conscious pizza boxes — even access to equipment that maximizes kitchen efficiency. From white table cloth to neighborhood favorites, whatever and wherever your concept is, Roma has you covered. We’ve been delivering success for nearly 70 years, and we’re just getting started.


See Our Timeline of Milestones





Roma is Here to Support Your Journey

Ready to elevate your Italian menu? Explore our extensive product guides and embark on a culinary journey through the Old World of savory flavors and delectable toppings. Tomato-based products have an unparalleled recipe versatility that extends across every menu and are integral to cuisines around the world. Our Pizza Marketplace Guide goes a step further to look at the full breadth of pizza-related products and services Performance Foodservice has to offer.

Pizza Marketplace Guide



Tomato Guide






Expand Your Possibilities

  • Custom Solutions

    Cheese Processing

    For over 25 years we have been helping our customers customize their cheese. Tell us the flavor and cut for your special recipe and we'll fit your specifications!

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  • Custom Solutions

    Custom Boxes

    It's not just what's inside the box that counts! Your pizza box serves many functions as it carries your product to its final destination. Our custom print pizza boxes make it easy. Foodservice moves fast, so let us help create quality packaging without slowing you down.

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Pizza Expo 2025

Pizza Expo Brochure

Learn about our wide range of authentic Italian products we will be showcasing at Pizza Expo 2025.

Expo Menu Sneak Peek

Feast your eyes on the menu we will be serving at Pizza Expo.

Get the Recipes

Replicate the Italian recipes from our Pizza Expo menu on your own!

Feed Your Curiosity

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